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adidas & MARINA ABRAMOVIĆ celebrate FIFA WORLD CUP™ 2014

Yesterday adidas presents its collaboration with performance artist Marina Abramović, unveiling an original, short video celebrating the brand’s partnership and support of the 2014 FIFA World ...

by Emanuela Virago on Mar 28, 2013

adidas by RAF SIMONS

Presented this June during Paris Men’s Fashion Week, the adidas for Raf Simons collection is another outstanding collaboration for Spring/Summer 2015. ...

by Emanuela Virago on Mar 28, 2013

adidas Stan Smiths customized by Pharrell Williams

PARIS, FRANCE -  Today Pharrell Williams and revered Paris-based boutique colette, will make available 10 limited edition Stan Smith sneakers customized by the artist himself; giving form to his ...

by Emanuela Virago on Mar 28, 2013


Ready to follow a new story via #pharrellxadidas? Adidas announced this week a long term partnership with Oscar nominated, Grammy Award winning super star Pharrell Williams. The first adidas ...

by Emanuela Virago on Mar 28, 2013

Adidas by Rick Owens F/W 14-15

We are already in love for this collaboration, Rick Owens exclusively developed a new silhouette for Adidas, the Tech Runner. As one of the leaders of fashion’s avant-garde, Owens has further ...

by Laura De Matteis on Mar 28, 2013

Y-3 New Store Opening

In order to celebrate ten years of the on-going collaboration between Adidas and Yohji Yamamoto in the form of the brand Y-3, this week saw the opening of a Y-3 store in Covent Garden. For the ...

by Gaia De Siena on Mar 28, 2013

Leo Messi – The New Speed of Light

Accompanied by the track Ivory (Bloody Beetroots Mix) by Italian producer Congorock, The New Speed Of Light short film analyses the movements of one of the world's best football player Lionel ...

by Emanuela Virago on Mar 28, 2013

Rick Owens for Adidas Sneakers collaboration

Rick Owens will present a new sneakers collection with Adidas after his Paris Men Fashion Show on June 27. “Earlier this year, Owens got in touch with Adidas, which had previously approached ...

by Emanuele DAngelo on Mar 28, 2013

Purple Photo Show at N°42 – New Place to Go in Paris

PARIS, France — After Berlin and London, Adidas has celebrated last Saturday the opening of a third concept store in the French capital. For the inauguration, Olivier Zahm and Purple ...

by Emilie Bénéteau on Mar 28, 2013

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